Our mission is to help Marketers get the most from their Data, Analytics and Marketing Technology. Our team is a cross blend of Marketers, Technology and Data professionals. We understand Technology and Data needs of a Marketing.
Our Managing Director
Anil Batra is the Managing Director of Optizent. In his career, that started at the dawn of Digital Marketing and Analytics field, he has worked with several small and big brands. He has helped clients like Microsoft, TMobile, Starbucks, Dow Jones (WSJ), ESPN, Walmart etc. get the most if of their digital marketing using the online and offline data.
Anil has served on the Board of Digital Analytics Association and was instrumental in bringing Digital Analytics Symposium. He has taught thousands of students online and at various institutions such as University of British Columbia and University of Washington.