Below are the steps to delete a profile in Google Analytics.
- There is a “Wheel” icon on the right-hand side of Google Analytics (see below). Click on that icon to go to the “Setting” section of your Google Analytics account.
- Select the property that you want to delete from the “Property” dropdown and click on “Property Settings” (see below)
- Once on the “Profile Settings” tab, scroll down and there is a “Delete Profile” option in the bottom right corner. Click on it and then the next screen confirms that you want to delete it.