Amplitude Consulting, Implementation & Training

Drive Growth with Smarter Product Analytics

At Optizent, we help Product, Growth, and Marketing teams unlock the full potential of Amplitude—from implementation to insights to team enablement. Whether you’re new to Amplitude or ready to deepen your analysis, we partner with you to turn data into decisions.

Why Amplitude?

Amplitude is a leading product analytics platform that empowers teams to understand user behavior, optimize conversion funnels, and improve retention with precision. But the platform is only as powerful as the strategy behind it—and that’s where our team comes in.

We ensure Amplitude isn’t just a data tool—it’s a growth engine.

What We Offer

Amplitude Implementation & Setup

We set up Amplitude to align with your business goals and product roadmap:

  • Tracking plan design (events, properties, and schemas)

  • SDK and API implementation (web, mobile, and server)

  • Integration with tools like Segment, CDPs, A/B testing platforms, and CRMs

  • Data quality audits and instrumentation validation

Product Analytics & Strategic Insights

From metrics to momentum—we guide your team to actionable insights:

  • Funnel, retention, and user journey analysis

  • Behavioral cohorts and lifecycle segmentation

  • Product feature usage analysis

  • Impact evaluation of experiments and launches

Amplitude Training & Team Enablement

We help your internal teams become self-sufficient:

  • Intro to Amplitude and advanced analytics training

  • Report and dashboard workshops tailored to your use case

  • Team-specific enablement (Product, Marketing, Growth, Analytics)

  • Office hours and ongoing coaching support

Why Work With Optizent?

Proven Expertise in Product Analytics
We bring 25+ years of experience working with digital analytics tools, helping companies solve practical problems across growth, engagement, and retention.

Cross-Functional Understanding
We understand how Product, Marketing, and Data teams work together—and help ensure Amplitude serves all of them effectively.

Education-Centered Approach
Through the Optizent Academy, we offer custom training paths to build lasting in-house analytics capabilities.

Let’s Make Your Amplitude Data Work Harder

Whether you're looking to improve onboarding, reduce churn, or optimize feature adoption, we can help you use Amplitude as a catalyst for smarter product decisions.Email us at support@optizent.com or fill out the contact us page.