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Category: Trending

What is Server-Side Tracking in Google Tag Manager?

October 13, 2024 Optizent Leave a comment

To fully grasp server-side tracking, we must first understand client-side tracking. Traditionally, when you enter a URL into your browser,…

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Posted in: Google Analytics 4, GA4, Google Tag Manager, Trending

The Ultimate Guide to Piwik PRO: A Comprehensive GA4 Alternative

September 21, 2024 Optizent Leave a comment

  If you’re searching for a robust alternative to Google Analytics, you’ve likely come across Piwik PRO. This web analytics…

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Posted in: Google Analytics 4, Piwik PRO, Trending

How to Implement Heat Maps, Click Maps and Scroll Maps in Piwik PRO

Optizent Leave a comment

Understanding user interactions on your website is crucial for optimizing user experience and enhancing conversion rates. Heat maps and click…

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Posted in: Piwik PRO, Trending

Top 5 Benefits of GA4 You Didn’t Know About

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Google Analytics 4 (GA4 is reinventing how we analyze digital data and optimize marketing strategies. While many are familiar with…

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Posted in: Google Analytics 4, Trending

How to Move GA4 Properties Between Accounts

September 20, 2024 Optizent Leave a comment

There are several reasons why you might need to move a GA4 property from one account to another. These reasons…

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Posted in: Google Analytics 4, Trending

How to  Customize GA4 Reports

September 18, 2024 Optizent Leave a comment

GA4 provides a lot of predefined reports. This blog will explore six practical tips to help you transform standard reports…

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Posted in: Google Analytics 4, Trending

Understanding Piwik PRO CDP

September 17, 2024 Optizent Leave a comment

In today’s data-driven world, understanding how to leverage customer data is crucial for the success of any business. The Piwik…

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Posted in: Google Analytics 4, Trending Filed under: PiwikPRO, tredning

Track Users Local Time in GA4 using Google Tag Manager and JavaScript

September 16, 2024 Optizent Leave a comment

In the world of digital analytics, understanding how to effectively utilize Google Tag Manager (GTM) is crucial. One of the…

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Posted in: Google Analytics 4, Trending Filed under: GA4, Google Tag Manager, trending

Table Explorer in BigQuery – Write SQL Without Knowing SQL

September 15, 2024 Optizent Leave a comment

BigQuery offers a powerful Table Explorer feature that allows users to visually navigate data tables and create SQL queries without…

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Posted in: Google Analytics 4, Trending Filed under: BigQuery, GA4, SQL

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