Once Google Analytics is installed, data will start flowing from your website to your google analytics account.
However, there are times that you may not see the data in your Google Analytics.
We discuss why you may not see data from your website in Google Analytics and what you can do to fix it.
One of the best practices of any analytics implementation is testing and verifying that the analytics set up is actually working.
We discuss how you can do so using the real-time report in GA4, Google Tag Manager and Tag Assistant and the DebugView in GA4.
A step by step guide on how to track e-Commerce view_item events in Google Analytics 4.
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