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Google Tag Manager Workspace Overview – Free Tutorial

May 18, 2019 Optizent Leave a comment

Workspace is the main area where you will spend most of the time when working in Google Task Manager. This…

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Posted in: Google Tag Manager

Google Tag Manager Admin Panel Overview

May 17, 2019 Optizent Leave a comment

Let’s look at the Admin Panel of Google Tag Manager. Click on “Admin” menu option of the top menu of…

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Posted in: Google Tag Manager

Overview of Google Tag Manager Interface

May 16, 2019 Optizent Leave a comment

Every time you login into Google Tag manager interface it takes you to a screen where you can see all…

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Posted in: Google Tag Manager

Google Tag Manager Account and Container Setup

May 14, 2019 Optizent Leave a comment

The first step in getting started with Google tag manager is to sign up for Google Tag Manager account. Go…

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Posted in: Google Tag Manager

How does Google Tag Manager work?

May 13, 2019 Optizent Leave a comment

When you place a Google Tag Manager JavaScript on a web page, it can listen to various user actions happening…

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Posted in: Google Tag Manager

What is a Tag and a Tag Manager? – Google Tag Manager Tutorial

May 12, 2019 Optizent Leave a comment

Tag is a snippet of code, generally a JavaScript code, that goes on your web pages or apps. This tag…

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Posted in: Google Tag Manager

What is Linear attribution model? – GAIQ Exam Practice Question

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An attribution model in which A. Each touch point in the conversion path gets equal credit for the conversion B.…

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Posted in: GAIQ, GAIQ Practice Question, Google Analytics

Adobe DTM to Launch Migration Consulting

May 10, 2019 Optizent Leave a comment

Adobe DTM is gone and Adobe Launch is in. The migration is not easy and that’s where we can help.…

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Posted in: Adobe Analytics

Do data Layer variables persist across all pages on your site?

May 7, 2019 Optizent Leave a comment

A. Yes B. No   This is a sample Google Tag Manager question to help you prep for Google Analytics…

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Posted in: GAIQ, GAIQ Practice Question

High Bounce Rate? Is it really bad?

February 26, 2019 Optizent Leave a comment

If you have any connection with web analytics then, I am sure, you have heard about the bounce rates (see Bounce Rate Demystified and Typical Bounce Rates).…

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Posted in: Digital Analytics, Web Analytics

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