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Category: Google Analytics 4

GA4 eCommerce Purchase Event: Parameters and Setup

October 19, 2022 Optizent Leave a comment
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GA4 eCommerce Purchase event is a recommended event for tracking the final transaction or orders in GA4. GA4 eCommerce Purchase…

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Posted in: Google Analytics 4

5 GA4 eCommerce Reports for Effective eCommerce Tracking and Performance

October 17, 2022 Optizent Leave a comment

In this post, I will cover GA4 eCommerce Reports that every store owner should look at. In addition to the…

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Posted in: Google Analytics 4

GA4 Items Array – eCommerce Tracking

October 16, 2022 Optizent Leave a comment

in GA4 Items Array is an important part of eCommerce tracking.  I have covered items array in GA4 eCommerce Tracking…

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Posted in: Google Analytics 4

GA4 eCommerce Tracking, Reporting, and Analysis

October 15, 2022 Optizent Leave a comment

GA4 eCommerce Tracking allows you to track all the steps users take on your site as they go through their…

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Posted in: Google Analytics 4

GA4 Thresholding Applied – What is GA4 Data Threshold and How to resolve it?

October 12, 2022 Optizent Leave a comment

In GA4 you might have noticed an “alert” icon on some of your prev defined reports in explorations. This alert…

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Posted in: Google Analytics 4

page_view GA4 event what is it and how to add event parameters to it?

Optizent 1 Comment

Page_view GA4 event is an event that gets fired to keep track of each page or screen that users view…

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Posted in: Google Analytics 4

GA4 Tip: No need to wait 24 hours to use an event parameter in Custom Dimensions

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When you add a new event parameter that you want to use as a Custom Dimension or metrics then you have to…

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Posted in: Google Analytics 4

Active Users vs Total Users in GA4

October 7, 2022 Optizent Leave a comment

Active Users vs Total Users in GA4 – What’s the difference?  If that’s the question you have on mind then…

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Posted in: Google Analytics 4

GA4 User ID For Cross-Device, and Platform Tracking across Sessions

October 5, 2022 Optizent Leave a comment

The User-ID feature in GA4 allows you to pass in your own identifier for individual users so you can connect…

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Posted in: Google Analytics 4

Referral Exclusion List GA4 – What, Why, and How

September 15, 2022 Optizent Leave a comment

A website or a page that sends traffic to your site is considered a referrer and is shown in the…

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Posted in: Google Analytics 4

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