When you export GA4 data to BigQuery, you will see one or two user tables, depending on your GA4 implementation.…
Here are all the links to Black Friday offers on our online courses: Digital Analytics Implementation Mastery (Nov…
During Black Friday and Cyber Monday, retailers will experience a huge surge in traffic on their sites and apps from…
In the evolving digital landscape, businesses are increasingly embracing a multi-platform presence, encompassing websites and mobile applications. To effectively track…
Google Analytics 4 (GA4) is the latest version of Google Analytics, and it provides a number of new features and…
Google Analytics 4 (GA4) provides a variety of metrics to help you track the revenue generated by your website or…
Before you start diving into GA4 data in BigQuery, let’s take a look at what BigQuery is. If you already…
In the previous post. I provided various reasons to send the GA4 data to BigQuery. In this post, I will provide…
Item-scoped custom parameters in Google Analytics 4 (GA4) allow you to collect additional data about the products or services that…
By default, none of the reports in GA4 shows Bounce Rate. When GA4 initially launched it did not have Bunce…
Google Analytics 4 (GA4) is a new version of Google Analytics that provides a more holistic view of your customer…
Audience triggers in GA4 let you trigger (fire) an event when a user matches the definition of an audience and…
One of the best features of GA4 is the ability to send the data to BigQuery. All it takes is a…
Tracking file downloads in Google Analytics 4 (GA4) is an important way to measure how users are interacting with your…
Content groups in google analytics 4 allow us to categorise content in buckets thereby enabling us to view content metrics based on related groups of information instead of individual pages. Using content groups, we can assess which of our product or service categories are performing well or not. Most importantly, we can establish how and which of our website content is helping in achieving our business objectives.
In this post, I will share several GA4 BigQuery Examples Queries and also provide you with information on getting a…
GA4’s connection with BigQuery provides a very powerful tool for markters and product owners to learn about their users/customers. In…
GA4 Audiences are groups of users based on common attributes, behaviors, etc. You can create an Audience using dimensions, metrics,…
When you send GA4 data to BigQuery the event table has two fields event_date and event_timestamp. event_date field contains the…
Here is a question that we got from a user Our campaign landing pages have a lot of traffic from…