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Category: Google Analytics 4

GA4 Data Organization in BigQuery

August 6, 2024 Optizent Leave a comment

In this post, we will go over the BigQuery organization of GA4 data in BigQuery. To open BigQuery, go to https://console.cloud.google.com/bigquery…

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Posted in: Google Analytics 4

How to Move GTM Container to Another Account

July 31, 2024 Optizent Leave a comment

If you are looking to move a Google Tag Manager container from one account to another then there is no…

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Posted in: Google Analytics 4

Microsoft Clarity Analytics: What, Why and How

July 19, 2024 Optizent Leave a comment

Microsoft Clarity is a web behavioral analysis tool that helps you understand user behavior and interaction with your website. This…

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Posted in: Google Analytics 4

Using GA4 Exploration for Reporting? You Might be in Trouble.

July 14, 2024 Optizent Leave a comment

GA4 explore is for data exploration. It allows you to build a view using various dimensions, metrics, and segments to…

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Posted in: Google Analytics 4

GA4 Unwanted Referrals and ignore_referrer Parameter

July 6, 2024 Optizent Leave a comment

When a user arrives on your site by clicking on a link from another site then GA4 automatically tracks that…

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Posted in: Google Analytics 4

Google Analytics 4 (GA4) Alternatives

June 18, 2024 Optizent Leave a comment

If you are not happy with GA4 and looking for some alternatives then this post is for you. In this…

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Posted in: Google Analytics 4

Export GA4 Data To Google Sheets

May 25, 2024 Optizent Leave a comment

In this post, I will show you how you can export GA4 data in Google Sheets. In addition to Google…

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Posted in: Google Analytics 4

GA4 Open Funnel v/s Closed Funnel

May 24, 2024 Optizent Leave a comment

Open Funnels v/s Closed funnels in GA4 are confusing a lot of people. So in this post, I will clarify…

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Posted in: Google Analytics 4

Schedule and Manage Email Reports in GA4

May 19, 2024 Optizent Leave a comment

In this post, you will learn about scheduling reports in GA4. Scheduling reports allows you to receive an email with…

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Posted in: Google Analytics 4

Backup Universal Analytics Data?

May 18, 2024 Optizent Leave a comment

The deadline to back up your Universal Data is coming up fast. If you do not back up the data…

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Posted in: Google Analytics 4, Google Analytics

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