By default Google Analytics 4 (GA4) retains the data for 2 months. As a result, you will only be able…
What is a user journey? A customer journey is a sequence of steps that a user undertakes while using the…
Google Analytics has been used by advertising and marketing professionals for many years. Ranking among the top search engines globally…
An event is one of the user’s interaction or an action with a web page element in a mobile app…
Universal Analytics and Google Analytics are two distinct analytics platforms by Google used by businesses to collect data from their…
GA4 is bad. I don’t like GA4. If you have heard that or felt that then you are not alone. …
Learn how to install Google Analytics 4 Shopify and track your store’s performance.
Google Analytics 4 (GA4) Training Course: Everything You Need To Know. Learn Google Analytics 4 (GA4) in a few days.
Google Analytics 4 Account structure. Learn to structure your Google Analytics account to get the most out of it.
Universal Analytics is a Google Analytics feature that allows you to track the activity of your website’s visitors across devices…
In this article, I will show how you can select records from a table so that you can see what…
Step by step information on how to install Google Analytics on Blogger. The first step is to make sure to…
Google analytics four allows you to customize the left-hand navigation bar. All the left navigation bar reports are organized into…
SQL is becoming an essential skill for digital marketers and marketing analysts. This article shares seven essential SQL commands or…
This is a frequently asked question about blocking IP addresses in Google Analytics. Blocking a range of IP addresses If…
Google Analytics 4 Setup is very different from Univeral Analytics, popularly known as Google Analytics or GA3. Since the complete…
GA4 allows you to export the data directly in BigQuery. The process is easy to set up but why should…
Bounce Rate is widely used by Digital Markters and is readily available in Google Analytics report. In this post, I…
Google Tag Manager is written in JavaScript. Everything you configure in Google Tag Manager (GTM) is essentially writing JavaScript code.…
Link your Google Ads account to your Analytics property to see the full customer cycle, from how users interact with…